This brief provides an overview of how investment in high-quality costing of social and behavior change (SBC) interventions can benefit the work of government ministries, donors, program implementers, and technical specialists. It also introduces the Breakthrough RESEARCH “Guidelines for Costing of Social and Behavior Change Health Interventions” that can be utilized to plan for and optimize such investment. With the support of the U.S. Agency for International Development (USAID), Breakthrough RESEARCH is developing a body of SBC cost-related evidence and tools that emphasize the value of investing in high-quality SBC programming and research and evaluation.
Breakthrough RESEARCH. 2019. " The added value of costing social and behavior change interventions,” Breakthrough RESEARCH Research to Practice Brief. Washington, DC: Population Council.